Will Artificial Intelligence replace live coaches? I don't think so (I have been wrong before though) . Unlike robot umpires, coaching is a fine art vs an exact science and you will always need the human element of experience to be able to understand what motivates your athletes and how they learn best. A.I. has come a long way though and as it advances, it gives a more valuable toolset for coaches to use to enhance what they already do with players. While "replacing coaches" is probably just a marketing ploy to get noticed, the smart coaches will embrace A.I. and see how it fits into their toolbox of developing athletes.