Can't say Im shocked that Steve Ballmer understands the value of using innovation and technology to change the way we watch sports. An incredible vision to create a multi-platform experience. Ballmer is doubling down on his technology investment as he know that there is a huge ROI in being strategic in the innovation space.
I've had the chance to check out Clippers courtvison and some of the technologies that Second Spectrum has and it is nothing short of incredible. It's not only tech to wow fans but tech to generate incremental revenue through data, machine learning and fan engagement. Fantastic article.