One of the best things any sports tech professional can do is look outside their industry at others who are doing amazing things. This drives innovation and brings in new and fresh ideas to help grow your organization and yourself as a a strategic innovator. It's no secret that noone does entertainment and hospitality better than Disney. There are so many potential best practices that can be applied to sports fan engagement and generating revenue by delving deep into what the magic kingdom has to offer their guests.
From the article - “The MagicBand is an example of how we use technology to create great memories through these really frictionless moments, whether it’s going to your hotel or getting on a ride,” says Kelly White, Disney World’s vice president of digital strategy. Before the parks closed, White talked us through Disney’s plans to introduce even more wireless interactivity and explained how it will have a magic touch. It is no exaggeration."